ED is Ellen DeGeneres’ American lifestyle brand inspired by her iconic style, values and personality. ED was launched in 2015 as a joint partnership with Ellen DeGeneres and Christopher Burch, CEO of Burch Creative Capital. With a passion for interior design, architecture and fashion, Ellen brings her unique vision to this beautifully designed, high-quality collection of women’s apparel, footwear, accessories, pet products as well as home furnishings and decor.
ED is real, accessible and every product feels like a personal connection between Ellen and the consumers around the world. “ED is an extension of my lifestyle and is inspired by who I am as a person. ED is things that I see as a necessity, and things that are playful, too. ED is design that I want to share with everyone."